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Cameron Crockett
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I am primarily interested in the ability to create effect through those building mediums that require a stylized approach in the interest of creating identity. Another way of saying 'Identity effect'. This may be considered an egotistical approach but I find it to be responsive to my client\'d5s desires. I do not consider myself a good fit for all clients. I am not going to be the most economical, but I intend to give value to my services beyond that of construction costs. What I offer is the ability to innovate, express, and extend the budget to that beyond the built environment. I engage the person. I tailor for the individual or company the highly personalized, idiosyncratic condition that translates ultimately into identity and marketability. I embrace the commodification of architecture! I believe that there are economies to the idea of creating signature pieces. If you change the condition of priorities. Instead of economies in construction consider economies of marking. Yes, architects are being asked to address ideas of branding, identity and company representation. More than that, we are negligent if we do not! Here is where the traditional architectural model fails. We consider in great detail the method without enough consideration about the impact. Technology has contributed to this vast new frontier that liberates architecture, transcends conventions, and facilitates new building technologies. I find the stodgy word 'architect'by traditional definition dramatically lacking. I would rather have another name for the artist crafting the medium of effected space. The architect as advertising agency to the medium of space, real or simulated where the criteria is not solely the economies of the building technique, but rather the representation we offer. Cameron Crockett > I am primarily interested in the ability to create effect through those building mediums that require a stylized approach in the interest of creating identity. Another way of saying 'Identity effect'. This may be considered an egotistical approach but I find it to be responsive to my client\'d5s desires. I do not consider myself a good fit for all clients. I am not going to be the most economical, but I intend to give value to my services beyond that of construction costs. What I offer is the ability to innovate, express, and extend the budget to that beyond the built environment. I engage the person. I tailor for the individual or company the highly personalized, idiosyncratic condition that translates ultimately into identity and marketability. I embrace the commodification of architecture! I believe that there are economies to the idea of creating signature pieces. If you change the condition of priorities. Instead of economies in construction consider economies of marking. Yes, architects are being asked to address ideas of branding, identity and company representation. More than that, we are negligent if we do not! Here is where the traditional architectural model fails. We consider in great detail the method without enough consideration about the impact. Technology has contributed to this vast new frontier that liberates architecture, transcends conventions, and facilitates new building technologies. I find the stodgy word \'d2architect\'d3 by traditional definition dramatically lacking. I would rather have another name for the artist crafting the medium of effected space. The architect as advertising agency to the medium of space, real or simulated where the criteria is not solely the economies of the building technique, but rather the representation we offer. Cameron Crockett